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Posterous will then take your blog post, image or video and send it out to a large number of different social platforms and video or image hosting sites for your content to spread online. For those of you who have ready my old blog posts, you know that I am all about content. Content is one of the most important things for you to do online and the more tools you have to more easily create it the better. You can’t always go to your business site or blog site and post what you’re working on or something you just had an idea for so using a service like Posterous allows you to start ideas while on the go and then finally post them almost immediately after you finish your thought.

Ping.fm is another great service that does something very similar, it allows you to post shorter messages though to a large number of other social media platforms and really allow your content to spread throughout for more eyeballs to see. In social media you really need to spend your time focusing on building great relationships and you can’t do that when you try and spend most of your time posting your content and links to the large number of platforms. Instead using these kind of tools religiously so that it shortens the amount of time you spend on posting and you can spend more time on creating. Make sure you do some tests posts though as I am doing here so that you can be sure that you don’t double or triple post on networks like Facebook or Twitter. Your followers or friends won’t like it when they see 5 of the same blog posts or videos posted on those sites one right after the other. You may not be able to help having some over lap but make sure you don’t have it happen often, it’s not good to piss off people in a network that’s suppose to be social.